Seasalt Cornwall | Product Branding
Re-designing elevated packaging for Seasalt accessories. Collaborating with teams and external suppliers to create 100% recyclable designs, advancing Seasalt's mission to achieve carbon net zero by 2040.
Product Packaging
Objective: Develop a cohesive collection of Fair Isle socks for men and women, using bespoke, hand-drawn illustrations to complement and showcase the accessories.
Inspiration: Draw from traditional Fair Isle knitting patterns, incorporating modern twists that align with your style or the brand's ethos. Think about themes like seasonal colors, natural elements, or cultural motifs.
Packaging Visuals
The board of directors requested to see 3D packaging visuals for approvals, but producing physical samples clashed with our sustainability objectives. To address this, I researched and implemented Adobe Dimension, allowing us to create high-quality digital visualisations. These were successfully utilised in business presentations and wholesale communications, aligning with our eco-conscious values.
Jute Bags
Creating bespoke jute bag designs that blended functionality with eye-catching aesthetics. Inspired by sustainable living and local artistry, these designs highlighted the beauty of eco-friendly materials while enhancing brand identity. The final product is both practical and visually engaging, resonating with environmentally conscious consumers.